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About the Company

New Barbizon Fashion, Inc., began its successful run of operations in 1974 through its predecessor companies, by offering a single brand of intimate apparel to the market, Barbizon.

As the company expanded over the years, NBFI ventured into various products for women including swimwear and activewear, then further into children’s and men’s apparel. With multiple in-house brands and international brands, NBFI now has an extensive offering that provides customers exceptional products in over 300 outlets nationwide.


To offer market leading brands and exceptional products and services  to delight our customers


To offer exciting products and experiences that exceed customer expectations.

To create an engaging culture driven by inspiring leaders where shared values, creativity, productivity, commitment and growth thrive.

To generate profit for sustained business growth towards improving the quality of life of its employees and stakeholders.

To be recognized as a preferred business partner.

To contribute to making the world a better place to live.


Passion for Excellence
We strive to do and achieve better things everyday.

We do the right things all the time everyday.

We are happy doing great things together everyday.

We see change as opportunities everyday.

We find solutions everyday.

Customer Service
We make people happy everyday.

Our Brands

A complete line of intimate apparel that provides comfort and style for the classic everyday woman and girl.

A stylish and functional brand of ladies active wear and swim wear that keeps you looking great in your active lifestyle.

Swimlab creates stylish swimwear for ladies to enjoy the water while remaining fashionable and chic throughout the day.

A fun and trendy resort wear brand providing swimsuits and coverups for your island life.

For both boys and girls, Rock Lobster carries fun and playful swimwear that kids and parents will surely love.
Offering affordable and quality intimate wear to Filipina women.

An ultimate female active brand that revolves around women’s lifestyle, for over 125 years.

An exciting surf and lifestyle label offering beach wear for men.
Inspiring imagination to kids of all ages, by bringing Disney characters to life through trendy swimwear and undergarments.
An all-inclusive swimwear and underwear line of your all time favorite Marvel heroes for children.
Barbie® loves to put her own twist on the latest fashion trends. And she’s captured some of her favorite influences in a cool collection of swimwear for girls.

Job Openings

Call us

+63 2 8877 8352

e-mail us

[email protected]
Sales Inquiry:
[email protected]
Corporate Inquiry:
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